Geoff Sawyer, Red Bull’s ex-Director of Global Music Services, joins UTA as agent in games division



Geoff Sawyer has joined expertise and leisure firm UTA as an Agent within the Video Video games division.
In his newly created position, he’ll primarily concentrate on fostering collaborations between UTA’s music purchasers and the gaming trade.

Sawyer shall be primarily based in Los Angeles and can report back to Ophir Lupu, UTA Accomplice and Head of Video Video games.
Most lately, Sawyer served as Pink Bull’s Director of International Music Providers, the place he oversaw the workforce chargeable for music options for the whole firm.
Moreover, Sawyer produced hundreds of unique songs for the Sounds of Pink Bull catalog and acted because the Artistic Director of the Pink Bull Audio Library, which incorporates licensed catalogs from artists, document labels and manufacturing music libraries from all around the world.

Previous to becoming a member of Pink Bull, Sawyer was the Director of Licensing and Artistic Partnerships at Past Advertising Group, the place he negotiated and managed model partnerships between Toyota and artists akin to Slayer, Steve Aoki, Joey Bada$$, and lots of others.
For Scion A/V, the previous in-house document label division of the Scion marque produced by Toyota, he brokered offers for the discharge of over 100 albums, 40 music movies, and a whole lot of dwell and on-camera performances by established and rising expertise.
He started his profession as an artist supervisor.
“Geoff has an unparalleled fame for facilitating profitable connections between recording artists, manufacturers and media networks.”
Ophir Lupu, UTA
“Geoff has an unparalleled fame for facilitating profitable connections between recording artists, manufacturers and media networks,” stated Lupu.
“As gaming continues to cement itself as a important part of popular culture, we imagine that the variety of significant collaborations for musicians will proceed to extend and Geoff’s experience shall be invaluable to find these new alternatives for our purchasers. We’re thrilled to welcome him to UTA.”
“The road separating gaming and the leisure trade is disappearing utterly.”
Geoff Sawyer
Sawyer added: “The road separating gaming and the leisure trade is disappearing utterly.
“And the symbiotic relationship between video games and music stands to deepen tremendously as expertise advances and audiences converge.
“I’m elated to affix the legendary workforce at UTA and to serve our unimaginable music purchasers with alternatives beforehand unconceived.”Music Enterprise Worldwide



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