PERKii launches non-fermented Sparkling Probiotic Drink into 700 Coles Supermarkets to compete with kombucha


Australian probiotic expertise model PERKii is happy to launch its new 100% plant-based, non-fermented Glowing Probiotic Drinks into over 700 Coles Supermarkets nationally. This comes just some months after the rollout of two flavours into Coles Specific.

PERKii’s non-fermented Glowing Probiotic Drink is bottled with 1 billion plant-based probiotics, blended with pure flavours and solely 45 energy per serve.

First developed on the College of Queensland, PERKii’s level of distinction is its Focused Launch Probiotics, micro-shielded to withstand abdomen acid as much as 10,000x stronger than non micro-shield probiotics, for a focused launch within the intestine. Latest research discovered round half of all probiotic shoppers (49%) have been acutely aware of the detrimental impact abdomen acids can have on dwelling probiotics.

The Coles launch consists of 2 pure glowing flavours – Watermelon, Mint Cucumber and Ginger Kick – which can sit within the chilled aisles as a preferred non-fermented different to kombucha.

“At PERKii our mission is to make our distinctive probiotic expertise out there to as many shoppers as doable”. PERKii Head of Gross sales Carl Ryan says. “What now we have discovered is a rising demand for non-fermented options inside the glowing practical drinks area. 

Our patented micro-shield expertise not solely equips our probiotics to withstand abdomen acid and survive the journey to the intestine, but additionally means we are able to provide pure, non-bitter flavours which is tremendous thrilling.”

PERKii Glowing comprises the plant-based probiotic Bifidobacterium, a extremely studied and extremely documented probiotic pressure. 

Developed on the College of Queensland, PERKii’s micro-shield expertise is designed to guard probiotics towards dangerous acids as they journey by way of the abdomen. As soon as within the decrease gut, the probiotic is launched from its micro-shield and attaches to the intestinal wall, the place it proliferates.

Carl says the elevated demand for non-fermented merchandise within the practical and particularly the probiotic class has had an unbelievable impression on the latest quick development throughout the PERKii model. “We get messages from prospects saying how refreshing it’s to discover a drink that tastes nearly as good as our vary does together with our new Glowing, with the added advantages of our focused launch probiotics.”

PERKii’s Probiotic Drinks are presently bought in Coles, Woolworths, Coles Specific, Caltex, Zambrero and unbiased supermarkets nationally.

About PERKii Focused Launch Probiotics

PERKii makes use of micro-shield expertise for a focused in-gut launch of efficient probiotics. Protected and nourished inside a pure alginate protect, every probiotic is supplied to withstand abdomen acid and survive the journey to your intestine. For a distinction you possibly can really feel. 

PERKii is accessible as each Nonetheless and Glowing naturally flavoured drinks, every bottled with 1 billion or extra focused launch probiotics. 

Developed on the College of Queensland, one among Australia’s main establishments for scientific innovation. For extra data, go to www.perkii.com. 


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