Billie Eilish desires you to know she is in cost, brash and confident sufficient to scrap the raffish picture that helped garner her a world of followers in favor of one thing slightly extra … grownup.She vamps this month on the quilt of British Vogue, a portrait of artfully crafted provocation. The singer as soon as recognized by her shock of inexperienced hair has gone blonde and full bombshell, swapping her trademark sweats for a mode extra domme than deb: pink Gucci corset and skirt over Agent Provocateur skivvies, accessorized with latex gloves and leggings.The selection was her personal, Edward Enninful, the journal’s editor in chief, wrote within the June subject. “What if, she questioned, she needed to indicate extra of her physique for the primary time in a vogue story?” Mr. Enninful recalled. “What if she needed to play with corsetry and revel within the aesthetic of the mid-Twentieth century pin-ups she’s all the time liked? It was time, she mentioned, for one thing new.”To that finish Ms. Eilish embraced the shopworn trimmings of feminine attract, providing the digicam, with out obvious irony, a nod to the sirens of golden age Hollywood and a few of more moderen classic: Taylor Swift, Cardi B and Megan Thee Stallion amongst them. And she or he is proudly owning her look. An icon of physique positivity who as soon as cloaked her curves underneath neon tone monitor fits and hoodies, she seems to be carried out with all that. “My factor is that I can do no matter I would like,” she advised the journalist Laura Snapes, occurring to disarm would-be haters with a pre-emptive strike.“All of a sudden you’re a hypocrite if you wish to present your pores and skin, and also you’re straightforward and also you’re a slut,” Ms. Eilish mentioned within the interview. “Let’s flip it round and be empowered in that. Displaying your physique and exhibiting your pores and skin — or not — shouldn’t take any respect away from you.”Certainly. “Her pushback has been her company on this,” mentioned Lucie Greene, a pattern forecaster and model advisor. “In any case, like a lot of her Gen Z friends, Eilish has a classy understanding of visible language and illustration. She’s constructed a following for confidently subverting magnificence codes. And she or he’s making use of the identical confidence to this.”Nonetheless, some might nicely query her company, asking if, at 19, Ms. Eilish has the sense or sagacity to climate the attainable fallout. Take into account Tavi Gevinson, the style blogger turned author and actress as soon as identified for her cumbersome layers and granny glasses. Writing in The Minimize not too long ago, Ms. Gevinson described doing a photograph shoot at 18. Prompted to pose on her mattress, she wearing a skimpy romper, “pouting,” she recalled, “with closely lined eyes and straightened blonde hair.” Certain, she was desperate to sass up her picture. And, she wrote, “if anybody who was there advised me the entire setup was my concept, I might imagine them.”Ms. Eilish appears equally inclined to current her metamorphosis as a shrewdly brazen, self-determined replace. Some followers are cheering. “She seems simply as superior now as she did in outsized clothes,” Karin Ann Trabelssie, a 19-year-old pupil from Jelina, in Slovakia, mentioned by way of textual content. Like Ms. Eilish, she as soon as evaded scrutiny, hiding a body she described as curvy underneath saggy shirts and trousers. Exultant at her idol’s new picture, she wrote, “I very not often see anybody with the same physique kind to me do one thing like this. It’s empowering.”Others really feel betrayed. “Earlier than: distinctive, totally different, a category of her personal,” Stewin @jetztissesraus posted, on Twitter. “After: mainstream, exchangeable, slick and polished. Why?”That query was certain to come up. In an earlier part of her profession, Ms. Eilish may declare the excellence of being a one-off. A stylist, she insisted, had no place in her life. “I may simply simply be like, you understand what, you’re going to pick my garments, another person will give you my video therapies, another person will direct them and I received’t have something to do with them,” she mentioned in a profile in The New York Occasions. “However I’m not that form of individual and I’m not that form of artist.”But for Vogue, she positioned her belief and vaunted picture fully in a workforce, one which, because it occurs, was led by Dena Giannini, the journal’s type director, with enter from prime rung designers together with Alessandro Michele of Gucci. Her transformation would appear to recommend that Ms. Eilish is content material nowadays to desert her previously maverick stance in favor of a fetish-tinctured bombshell look that appeared hackneyed when Madonna was a woman. If her reinvention poses a threat, it’s that of turning into simply one other cliché.