The beautiful moments of UEFA EURO 2020 made magical by vivo



Closing ceremony: The spectacular spectacle on the EURO 2020 remaining

With the conclusion of the closing ceremony of UEFA EURO 2020, offered by vivo, followers in every single place have had almost a month of gorgeous moments across the lovely sport. All through the match, vivo has been serving to encourage and allow folks all over the world be within the second and get nearer to the motion as they join and rejoice with buddies, household and fellow followers.

Because the first-ever presenter of the EURO 2020 Closing Ceremony, vivo offered a uniquely spectacular championship finale on the Wembley Stadium, integrating state-of-the-art AI expertise and distinctive performances for the occasion’s tens of millions of worldwide spectators. As one of many first large-scale sporting occasions following a yr of social distancing, the EURO 2020 was probably the most technologically superior European Cup within the championship’s six-decade historical past, catering to the excessive expectations and fervour of followers the world over.
Holograms: vivo used advanced technology during the ceremonyHolograms: vivo used superior expertise through the ceremony

Earlier than the match, vivo debuted its “To Lovely Moments” marketing campaign and invited followers to channel their vitality into the sport by sharing their applause and cheers on social media. The content material generated by followers was featured through the EURO 2020 closing ceremony. Because the official accomplice of the match, vivo additionally used its proprietary AR expertise to restore memorable images of well-known moments within the storied match’s historical past. vivo offered the restorations of those lovely moments to UEFA as an official present for the sixtieth anniversary of the UEFA European Soccer Championship.
vivo HQ: A view of the UEFA EURO 60th Anniversary Backdrop created by VIVO at the UEFA Headquartersvivo HQ: A view of the UEFA EURO sixtieth Anniversary Backdrop created by VIVO on the UEFA Headquarters

Talking following the closing ceremony, Spark Ni, senior vp and CMO of vivo, stated: “Our model is thrilled to have helped make moments across the lovely sport a little bit extra magical for our customers, followers and fellow followers. All through the match, it has been superb to attach with folks throughout the globe and we sit up for channeling this ardour into our continued partnership with UEFA.”
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